From social responsibility to social contribution

Social Contribution

Social: Of or relating to human society, the interaction of the individual and the group, or the welfare of human beings as members of society, – tending to form cooperative and interdependent relationships with others of one’s kind.

Society: A voluntary association of individuals for common ends

Japan Post and the University Museum, University of Tokyo
Evolution of an Advertising Agency

Community

Canadian Business for Social Responsibility

www.centreforsocialresponsibility.com