The Web Changes Everything

Your Network is Your Filter

Don Tapscott was among the first Web analysts to call it collective intelligence; the aggregate knowledge that emerges from the decentralized choices and judgments of groups of independent participants. Author James Surowiecki calls it “The Wisdom of Crowds” and traces the application of collective intelligence across domains such as science, politics, and business. For us, the ability to pool the knowledge of millions, if not billions, of users in a self-organizing fashion demonstrates how mass collaboration is turning the new Web into something not completely unlike a global brain.

The New Public Squares

For today’s Web companies, building trust is the alternative to controlling customers. “Something really interesting happens when you trust your customers” says Celik. “They trust you.” More and more web companies are realizing that openness fosters trust, and that trust and community bring people back to the site. Peterson considers it a new cultural orientation. “It’s about making it clear that you are open and that you are not building a walled garden of content or trying to hold people hostage in any way” he says. Call them the new public squares, – vibrant meeting places where your customers come back for the rich and engaging experiences. Relationships, after all, are the one thing you cannot commoditize.

The Roar of Collaborative Culture

If there is one overarching principle that defines what the new web is, it’s that we are building this thing together, – one blog post, podcast, and mashup after another. The Web is no longer about idly surfing and passively reading, listening, and watching. It’s about peering: sharing, socializing, collaborating, and, most of all, creating within loosely connected communities.

Don Tapscott and Anthony D. Williams
from Wikinomics
How Mass Collaboration Changes Everything, 2006

Creating Trust in the New World

The global financial crisis of 2008 was a wake-up call for the world. But while many people were calling for updated regulations and even the breakup or nationalization of the big banks, it became clear to us that restoring long-term confidence in the financial services industry would require more than government intervention and new rules.

The world needed a profoundly new approach to governing the global economy, including a new modus operandi for financial services based on business principles like transparency, integrity and collaboration.

Don Tapscott and Anthony D. Williams
from Macrowikinomics

New Solutions for a Connected Planet, 2009

Creative connections

Centre for Learning
Beyond Integrity
Creative Community Enterprise
Creating our Economic Systems
Creating Our Financial Systems
Creating Our Government Systems
Creating Our Legal Systems
Creating Our Culture
The Science of Probabilities
The Art of Possibilities